8 Mistakes to Avoid in Facebook Ads

8 Mistakes to Avoid in Facebook Ads

Your current team (internal or otherwise) could be burning up your reserves simply by making the following mistakes with your Facebook ads. Paid social is super fun, super sexy, so everyone thinks that they can do it. Not true. Mistakes will happen and microscopic, tight budgets will balloon quickly. [...]

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Facebook Paid Social Ads vs. Google Search Ads: Which is Better?

Facebook Paid Social Ads vs. Google Search Ads: Which is Better?

If you run your own business, you surely know that PPC, or pay-per-click, advertising is a must. It is one way to reach your target audience on platforms like Facebook ads and Google Ads. PPC is a great way to get your products and/or services out to the masses while promoting your brand. Facebook and Google have this type of advertising [...]

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Facebook Ads Aren't Going Anywhere in 2020

Facebook Ads Aren't Going Anywhere in 2020

Advertisers are faced with tough decisions every day. Not knowing where to get information, and who can be counted on to have their business’s best interests at heart (and not their own), can be tough. Results speak loudly, so even we take a step back when an article like this comes across out our desk (or falls into our laps). [...]

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